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Essentials Of Good Website DesignThere is more to building a great website than what your site actually looks like, you can have a great looking website but if the structure of the site and placement of some crucial elements are not correct your sites visitors will get confused or bored and will most likely leave your site and not return again.

Further more your website design needs to attract the right visitors that are looking for the content that you are displaying on the site, the content of your website will dictate what type of visitors that you will attract.

Basics Of Website Design

Getting the basics right is the first step to good website design, first you need to decide what pages will represent your website, the home page is an introduction to what your website is all about and should contain information on products or the content of your website. 

Important information like your business details and contact information needs to be placed in a location that is easily seen from every page of your website, usually this information should be placed in the top right hand side of your website and again in the footer so when visitors scroll down the page they will see your details before moving on.

As well as the contact page you should also add an about page that describes who you are and what your main purpose is with the website some background information on your experience is also a good idea.

Researching other websites related to your websites content will give you some idea of what is expected with the layout, style and design needed for your own website, but do not copy any content from other websites this can cause you trouble later on with copyright infringements and affect your ranking with Google.

Website design needs to be simple and clean, a complected website layout will cause your websites visitors to leave and seek out others, and the design and looks of all the content pages should be consistent through out the website.

Choose a clean font for your website and use the same font through out the website for tittles and content and select a size that is easy to read, oversized or undersized font will discourage visitors from reading your content.

Every website needs images to capture the visitors attention, copying other websites images is not a good idea find images through free image websites that are not copyrighted and use these on your website, choose an image that matches the content of the page you are displaying the image 

Responsive Design
The one most crucial aspect of any website design these days is to build a responsive site, by responsive we mean the website needs to adapt to any screen size that your website visitors are using, they maybe viewing your website on a smart phone, a tablet or on a desk top computer.

With the amount of people using smart phones to browse the internet increasing all the time this is an important design consideration, most templates that are available these days are built to be responsive right out of the box, a great place to shop for for templates and themes is Template Monster they stock thousands of designs for all types of websites.

Website Blog
Modern websites need a blog and particularly business websites that are selling goods online or in a retail shop, your blog content needs to be about the type of goods or products that you are selling, you can write articles on these products explaining how they work, how they are made and why they are better than your competitors products then place an internal link to the product in question, this is great for Search engine optimization and Google rankings.

Website Security
All websites need security and this is one of the most important features your website needs, if visitors and customers are trusting you with there personal information like credit card numbers, postal address and phone numbers etc you do not want this information falling into the wrong hands.

You need to purchase an SSL certificate from your hosting provider this will place the little green padlock on the visitors browser indicating that your website is secure for transactions like credit cards and personal information online, webhosting providers like Siteground provide free ssl certificates with there shared hosting plans.

Social Media Linking

With social media playing such a big part is every day life these days providing social media links in your website is a great way for visitors to spread the content of your website around the major social media websites.

Place the links on any relevant articles and also on the home page, for online stores placing social media links on product pages is a good idea as linking your products to social media websites is a great marking strategy.